YouTube Video Ads Agency For Travel Brands 

We help Travel Brands Reach New Audiences, Inspire Travellers and Maximise Direct Bookings With YouTube Video Ads

Delivering what matters to you

Drive Bookings

In 2018, 81% of travellers booked their holiday online. Video is one of the most effective ways to reach your customers at each stage of their Path To Purchase; from dreaming, to planning, to booking.

Reduce Booking Abandonments

81% of travellers abandon their booking before completing. To combat this, we'll run YouTube Ads remarketing campaigns to bring your website visitors back to your website to complete their booking.

Reach and Inspire New Audiences

With 88% of YouTube travel related searches focusing on destinations, attractions, points of interest and travel ideas, there's a huge audiences on YouTube to position your brand in front of. 

Deliver Personalised Ads

With YouTube Video Ads, we can show different  ads to different people, based on who they are, their interests, where they are along their Path To Purchase, and so much more.

Create More Brand Awareness

You offer amazing experiences, but you need more exposure. With YouTube Ads, we can position your brand in front of travellers who haven't heard of your brand, but fit your ideal customer profile. 

Achieve ROI and Profitability

Any form of paid advertising needs to provide a return on your investment, which is why profitability and ROI is our number one priority with every YouTube Ads Campaign.

YouTube Ads Strategy

YouTube Ads Concepts

Filming (with 4K cameras)

Aerial Filming

Video Editing

Monthly Reporting

Done for you from end-to-end

We  don’t just produce inspirational YouTube Video Ads that drive brand awareness, engagement, bookings and revenue. We handle “the works”.

That means we’ll look after the whole process for you. From planning out your YouTube Ads Strategy and video concept development, through to filming and editing, as well as setting up your campaigns and optimising and scaling them on a monthly basis to provide you with maximum ROI. 

When we say 'The Works', we mean 'The Works'! Here's what's included with all of our packages.

Explore the YouTube Ads formats

  • trueView in-stream ads
  • trueView discovery ads
  • Non-Skippable In-Stream Ads
  • bumper ads

YouTube-InStream-Ad

Only Pay For Engaged Views of Your Ads

TrueView In-Stream Ads are the most popular format of YouTube Ads, because they're a win-win for both the advertisers and the viewers. 

Advertisers only pay when a viewers watches at least 30 seconds of the ad (or the full duration if shorter than 30 seconds). And viewers can skip the ad after 5 seconds if they don't want to watch it. 

  • Duration: 12 seconds - 3 minutes
  • Where They Appear: Before, during and after monetised videos
  • When You're Charged: At 30 seconds (or full duration if shorter than 30 seconds) or when Companion Banner or Call-To-Action button is clicked

Targeting To Write Home About

Location

Demographics

Interests

Websites Visited

Specific Devices

Specific YouTube Channels

Specific YouTube Videos

Your Website Visitors

Google Search History

YouTube Ads vs TV Ads

YouTube Ads

  • No minimum investment
  • Only pay when someone watches and engages with your ads
  • Precision targeting options
  • Reach more people - for less money
  • Easy for viewers to take action
  • Amazing tracking capabilities
  • Can test different ad creatives quickly and cheaply

TV Ads

  • Rapidly declining viewership as more people 'cut the cord'
  • Long, drawn out process to buy TV Ad Spots
  • Expensive to buy TV Ad Spots
  • Targeting is very wide and sporadic
  • Difficult for viewers to take action after seeing your TV ad
  • Almost Impossible to track the success/failure of your TV Ad
  • By 2025, 50% of under 32's won't subscribe to pay-TV service

Why YouTube?

So you might be thinking this all sounds great, but you're still not 100% sure YouTube is the right platform for your Travel or Tourism Brand. Here's a few stats that might help...

Over 100 Million Visits Per Month

More than 100 million unique visits of the billions of YouTube visits each month are travellers

40 Minutes Per Session

The average time that travellers spend watching travel-related content on YouTube is 40 minutes

Travel Related Searches on YouTube

88% of YouTube travel-related searches focus on destinations, attractions, points of interest & travel ideas

90% of People Discover New Brands

According to Google, 90% of people discover new brands when they're on YouTube

As humans, we’re hard-wired to understand the world and everything around us through stories.

When we're told a good story, we can 'see' it unfolding in our minds eye. Video is the best way to tell your brands story. And YouTube is the best way to deliver your story to your ideal customers, at scale.

Need Video Content For Your YouTube Channel?

As well as YouTube Ads, we also offer monthly YouTube Video Creation and Management. 

From planning out your YouTube Marketing Strategy and video concept development, through to filming and editing, as well as uploading and optimising your videos to your YouTube Channel.

Start Your Journey

Let's explore how YouTube Ads can work for your brand